This kind of psychological impact is bound to impress viewers with graphic design. Third, the use of traditional visual elements can highlight the national characteristics and cultural charm of graphic design. In the thousands of years of historical development and cultural inheritance, these elements have accumulated rich traditional culture, and contain the Chinese people's views on nature, society, politics, ethics, etc., with distinctive national characteristics, which can make viewers appreciate The profoundness and infinite charm of Chinese culture. Third, the use of traditional visual elements 1. The use of Chinese characters Text is the main means of conveying information in graphic design. Chinese characters not only have the function of explaining the design, but also have the beauty of unique structure and form.
At the same time, Chinese characters are also Image Manipulation Service the most typical symbols of Chinese culture. Therefore, the application of Chinese characters and their derived calligraphy art and seal carving art to graphic design can not only convey information accurately, but also add artistic aesthetics to the design, and can highlight the national characteristics of the design. In the Wenchuan Earthquake poster "Together in the Same Boat", the Chinese characters "wen" and "chuan" are artistically combined to form a "ji". This design cleverly presents Wenchuan, the rescue object, and the theme of helping each other in the same boat.
Most people with a certain knowledge of Chinese characters can easily and accurately understand the message to be conveyed by this poster. The three characters "Chinese Dream" in the public service advertisement of "Chinese Dream" are written in running script, and the pen and ink are vivid and vivid. The traditional "guo" and "dream" are also antique, which not only conveys the theme of the Chinese dream, but also has the art of calligraphy. beauty.