An example In 1988, we opened our Patagonia Boston Industry Email List store, and shortly after stocking the shelves with products, our employees started experiencing headaches. The cause, we determined, was poor ventilation and a build-up of formaldehyde Industry Email List fumes being released from the clothing. The event awakened our sense of responsibility. Employees of the organization got headaches from poor ventilation and harmful fumes from new Industry Email List clothing. Cotton production is polluting and especially in view of the ubiquitous use of pesticides, bad for nature. That is why the organization describes that in the mid-90s it converted its entire clothing line to organic cotton.
Patagonia communicates openly and honestly Industry Email List about it. And the company shows how it handles it. It was the first sign on the wall for the Industry Email List cotton production and processing by the clothing producer at the time. Patagonia's attitude The Industry Email List story continues with the company's previous attitude towards raw materials for clothing production: Years before no one at Patagonia thought about the need to stop using conventional cotton Cotton had a reputation as being a natural and healthy alternative to synthetic fabrics.
What could be bad about something that started Industry Email List out as a plant? The company went along with the idea that cotton was a natural and healthy alternative to synthetics. That turned out not to be true: A few years later, we commissioned an independent assessment of the environmental impacts of the fibers most commonly used in clothes, including Industry Email List cotton. We learned that conventional cotton fields—while comprising only 2.5 percent Industry Email List of the world's cultivated land—used 22.5 .percent of chemical insecticides and 10 percent of pesticides used in agriculture. With this example, the company shows that it has progressive insight.